4 Ideas On How OTAs & Travel Agencies Can Increase Profits

Want to maximize your travel agency’s profitability? Here are four powerful strategies that can help you turn more visitors into customers and increase margins on the bookings you’ve already sold.

1. Retarget Checkout Page Abandoners

Over 70% of online travel shoppers abandon their carts before completing a booking. Retargeting these users with personalized ads is a smart way to bring them back and convert missed opportunities into profits.

2. Use Pruvo’s Hotel Repricing System

Boost your profit margins effortlessly with Pruvo’s repricing solution. It automatically monitors hotel reservations you’ve already sold and rebooks them at lower net rates when prices drop—instantly increasing your bottom line without any manual work.

3. Make Sure Your Website Is Mobile-Friendly

With more than half of travel bookings happening on mobile devices, having a fast, intuitive, mobile-optimized website is no longer optional. A smooth mobile experience reduces friction and increases conversions.

4. Create a Referral Program

Your happy customers can be your best salespeople. Launch a referral program that rewards clients for bringing in new travelers, transforming your existing customer base into a scalable marketing engine.

Implement these four strategies today and watch your profits take off.